Songkran Bangkok 2026: Complete Guide — Water Fights, Music Festivals, Traditions & Survival Tips

Songkran 2026 official dates: April 13–15 (Monday–Wednesday, public holiday). Water fights start April 11 in tourist zones and run through April 16. Songkran is Thailand’s traditional New Year — and in Bangkok, it is anything but quiet. For three official days, and realistically five or six, the city transforms into the world’s largest water fight, […]

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Lalisa “LISA” Manobal Fronts New Amazing Thailand Campaign Launching January 2026

Lalisa “LISA” Manobal Fronts New Amazing Thailand Campaign Launching January 2026

The Tourism Authority of Thailand (Tourism Authority of Thailand) is set to unveil a new global campaign starring Thailand-born global icon Lalisa “Lalisa Manobal” as the Amazing Thailand Ambassador. A teaser is scheduled for early January 2026, with the campaign designed to trigger the next wave of the much-celebrated “LISA Effect” and encourage travelers to […]

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Sakon Nakhon Christmas Star Parade Steps onto the Global Stage

Sakon Nakhon Christmas Star Parade Steps onto the Global Stage

The Tourism Authority of Thailand (TAT) is transforming the Sakon Nakhon Christmas Star Parade into a festival of international prominence under its Signature Event Thailand initiative. Scheduled from 20–24 December 2025 in Tha Rae Municipality, Sakon Nakhon, the five-day celebration will feature expanded programmes, richer storytelling, and immersive lighting and drone spectacles, designed to enhance […]

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Thailand Cultural Festivals & Events – October 2025

Thailand Cultural Festivals & Events – October 2025

This October 2025, immerse yourself in Thailand’s vibrant traditions and cultural celebrations.Discover the one-of-a-kind Rap Bua Festival in Samut Prakan, the lively Surat Thani Chak Phra and Long Boat Races, and the mystical Nong Khai Fireballs during Ok Phansa. With nationwide cultural festivities, October is the perfect time to experience Thailand’s rich heritage and festive […]

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Thailand Launches “Nihao Month” to Celebrate 50 Years of Thai–Chinese Friendship

Thailand Launches “Nihao Month” to Celebrate 50 Years of Thai–Chinese Friendship

Five major initiatives unveiled to inspire Chinese tourists during Mid-Autumn and Golden Week Bangkok, September 2025 – The Tourism Authority of Thailand (TAT) has officially launched Nihao Month 2025, a cultural and promotional campaign aimed at boosting Chinese travel to Thailand during the holiday peak. First previewed in Guangzhou earlier this month, the initiative highlights […]

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TAT Unveils DNA Travel and Fair 2025: A Celebration of Thailand’s Subcultures

TAT Unveils DNA Travel and Fair 2025: A Celebration of Thailand’s Subcultures

The Tourism Authority of Thailand (TAT) will host the second edition of “DNA Travel and Fair 2025 (Destination Navigator Assessment)” from 9–12 October at the Queen Sirikit National Convention Centre (QSNCC), Bangkok. This year’s theme, “Thailand’s Subculture: Decode Your Journey,” highlights the country’s vibrant diversity through five lifestyle zones and immersive experiences designed to match […]

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